Working for an ambitious AI start-up working towards decentralised AGI, the Content Marketer / Growth Marketer / Product Marketer is a hands-on role that involves building a roadmap for content production (video and blogs) and community engagement targeting the Web3 / Blockchain / Decentralised AI world.
The organisation has built a prototype having successfully completed pre-seed funding. With another upcoming campaign set to raise £15m+ in the next few weeks, the product is well-backed by a network of investors. They’re building the infrastructure for connecting decentralised AI for the coming Web3 era.
Soon launching the product for developers and businesses worldwide, the client is looking for a mission-driven Content Marketer / Growth Marketer / Product Marketer to build out the content roadmap for the product, testing out ideas with the target audience through online forums.
The role reports into the CEO. It is a hybrid role with ideally 3 days per week in East London.
The Content Marketer / Growth Marketer / Product Marketer will:
- Create a solid content marketing roadmap for successful product launches.
- Plan and oversee high-quality content production across channels (social media, video, blogs, etc).
- Produce technical demos that relay product features effectively.
- Work to drive user engagement and expand the Discord community.
- Manage KOL partnerships to expand brand awareness.
- Organise hackathons, demo days, workshops, and virtual events to engage audience.
- Participate in online discussion forums (e.g. Discord channels and subreddits).
- Manage production of marketing assets, such as landing pages, as part of GTM strategy.
- Keep up to sate with trends in AI agents, Web3, and emerging technologies.
Candidates for the Content Marketer / Growth Marketer / Product Marketer must have:
- Experience working in the technology sector in any capacity, whether marketing, producing technical content, blogging, vlogging, as a developer, etc.
- Experience with video content creation (through work and/or independently) using social media such as YouTube and TikTok.
- Ideally experience engaging with online communities using forums such as Reddit, Discord, X, and Telegram.
- While experience in AI, blockchain, AGI, and Web3 is not necessary, an interest in the field and drive to be up to date with industry developments is needed.
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